As required by the California Consumer Privacy Act (CCPA), BMW of North America, LLC (BMW NA) provides California consumers with the option to opt out of certain data sharing programs that are defined as a "sale".

The CCPA broadly defines "sale" to include not only the type of selling you are familiar with, but also renting, releasing, disclosing, disseminating, making available, transferring, or otherwise communicating orally, in writing, or by electronic or other means, a consumer's personal information to someone else.

Currently, BMW NA shares data about your visit to our website with advertising networks and data analytics providers that deliver customized web content.

Some of these data sharing arrangements may meet the definition of "sale" under the CCPA, or our advertising and analytics partners have indicated that they would like us to treat the arrangement as a "sale" for CCPA purposes and permit you to opt-out. If you would like BMW NA to stop sharing your personal data under these programs, please use the toggle below to select to opt-out.

At this time, your preference is managed through the use of cookies. If you clear your cookies, use another browser or a different device, you will need to repeat your selection to opt-out.

For more information about our use of cookies and our privacy policy, click here.